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Publication date: August 22, 2023

7 Ways to Attract Cybersecurity Talent in a High-Demand Market

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Written by Angela Polania

Angela Polania, CPA, CISM, CISA, CRISC, HITRUST, CMMC RP. Angela is the Managing Principal at Elevate and board member, and treasurer at the CIO Council of South Florida.

With cyber threats growing more numerous and sophisticated by the day, organizations are feeling the heat to find skilled professionals – making the hunt for top-notch cybersecurity talent stronger and more competitive than ever. Recent reports indicate that the cybersecurity sector is now valued at around $352 billion, and its growth is projected to maintain a robust 15% rate until 2026. Compound that with an industry-wide skills shortage, it can be difficult to figure out how to stand out to candidates. We’ve put our experts to the test and compiled 7 recruiting tactics will have cybersecurity talent knocking down your door!

1. Craft Enticing Job Descriptions: Think of your job description as the first impression you make on potential cybersecurity recruits. Paint a vivid picture of the challenges they’ll tackle and the impact they’ll have. Emphasize your commitment to innovation and professional growth. Don’t forget to showcase your organization’s unique culture and values. A dash of personality can make your job posting stand out in the crowded cyber-sphere.

2. Flexibility for the Win: In a world where remote work has become the norm, offering flexible work arrangements can be a game-changer. Cybersecurity professionals value work-life balance just as much as anyone else. Providing options like remote work, flexible hours, or compressed workweeks can make your offer more appealing.

3. Showcasing Innovation: Cybersecurity is a field that thrives on innovation. If your organization is spearheading novel solutions or pushing the boundaries of cybersecurity, shout it from the rooftops. Talented individuals are always on the lookout for opportunities to work on cutting-edge projects that challenge their skills and imagination.

4. Building a Strong Online Presence: Your online presence speaks volumes about your organization. Maintain an active and engaging presence on social media platforms, tech forums, and professional networking sites. Regularly share insightful content about cybersecurity trends, success stories, and your team’s accomplishments. This not only attracts talent but also positions your organization as a thought leader in the field.

5. Enriching Learning and Development: Cybersecurity pros are lifelong learners. Highlight your commitment to ongoing training, certifications, and skills development. Offering opportunities for attending workshops, conferences, and courses can be a major draw for those seeking professional growth.

6. Tailored Recruitment Strategies: Don’t just cast a wide net and hope for the best. Tailor your recruitment strategies to target specific cyber talent pools. Engage with universities, tech boot camps, and specialized cybersecurity training programs. Hosting hackathons, capture-the-flag challenges, and tech meetups can also help you identify and connect with top-notch talent.

7. Competitive Compensation and Benefits: Let’s be honest—money talks. In a high-demand market, competitive compensation packages are a must. Keep an eye on industry standards and adjust your offers accordingly. Beyond salary, offer desirable benefits like comprehensive health coverage, stock options, and unlimited PTO.

Attracting cybersecurity talent isn’t just about the perks—it’s about creating an environment where professionals feel valued, challenged, and inspired. If you’re struggling to find talent or lack in-house recruiting abilities, connect with an Elevate Staffing and Recruiting expert for more information on how we can fill your ranks with the best of the best!

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